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Press Release

Monday, May 4 2009

White Castle is official sponsor of National Hamburger Month!

(May 4, 2009) Columbus, OH – May 2009 marks the 17th anniversary for National Hamburger Month. This is the month where our country celebrates America’s favorite food, the hamburger and its original hamburger introduced by White Castle in 1921.

In 1992, White Castle System Inc sponsored National Hamburger Week, which in 1993 was extended to National Hamburger Month. This only seemed right since White Castles started in 1921 and is the first hamburger fast food chain in the United States. With our title of “The original Slider®”, White Castle worked for many years in order to bring our one-of a kind steam grilled hamburgers to cravers everywhere. Whither in one of our castles or in your local grocery stores, White Castle is known for serving the finest quality of burgers from coast to coast.

Customers submit their ultimate Crave story in the 9th annual Cravers Hall of Fame competition to celebrate National Hamburger Month. This is White Castle’s way of thanking our most loyal Cravers of our burgers for our ensuring success. Customers vie for the chance to be inducted into the hallowed Hall along with the likes of members of the rock group The Smithereens and Harold and Kumar Go to White Castle stars: John Cho and Kal Penn. Any craver can enter by visiting the Cravers Hall of Fame contest page at The Hall of Fame.

For our loyal team members, the home office staff work side by side in White Castle restaurants to demonstrate their appreciation for our castle employees who work daily to bring our unique taste and variety to our customers, 24 hours a day, 364 days a year. It also gives White Castle home office team members a chance to interact with White Castle cravers, hear their comments and listen to their suggestions. Suppliers and vendor partners also work in the castles this month. In particular, White Castle’s new advertising partner, Zimmerman and Associates, have been out and about working behind the counter as well.

White Castle was founded in 1921 in Wichita, Kansas.  The company owns and operates 418 units in 11 states and is considered to be the first fast food hamburger restaurant chain.