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Press Release

Wednesday, September 29 2010

Introducing Garlic Cheese Saver Sacks


FOR IMMEDIATE RELEASE

September 15, 2010

WHITE CASTLE’S THE ORIGINAL SLIDER® GETS A LITTLE MORE CHEESEY
WITH GARLIC CHEESE SAVER SACKS
America’s first fast-food hamburger chain offers new savory slider options for a limited time

COLUMBUS, Ohio — White Castle adds a new flavor to The Original Slider® with its new Garlic Cheese Saver Sacks available from September 26 through October 30. The limited edition sandwiches include Garlic Cheese, Mushroom & Garlic Cheese and Garlic Cheese & Chicken Marinara.

The Garlic Cheese Saver Sacks include a choice of two Mushroom and Garlic Cheese Sliders or Chicken Marinara Sliders or three Garlic Cheese Sliders plus a saver- size fry and saver-size drink for only $2.99.

“Our Garlic Cheese Saver Sacks offer a fresh take on an old favorite and are a great value for just under $3,” said Jamie Richardson, vice president of corporate communications. “Since 1921, White Castle has been committed to providing our customers with a variety of quality and intensely-flavorful food customized to any Craver’s personal preference.”

The unique Garlic Cheese Slider begins with a traditional steamed 100 percent beef patty topped with a slice of White Castle’s bold garlic cheese. The Mushroom and Garlic Cheese Slider is topped with garlic cheese and tender mushrooms in a savory sauce. The Chicken Marinara Slider starts with a lightly breaded 100 percent chicken breast topped off with garlic cheese and a zesty Italian marinara sauce.

About White Castle
White Castle is a family-owned business based in Columbus, Ohio that owns and operates 421 White Castle Restaurants in 11 states. The company was founded in Wichita, Kansas in 1921 and was the first fast-food hamburger chain. For more information on White Castle, visit www.whitecastle.com.

Media Contact:
Brynn Burton
P: 614-224-8114
C: 440-667-1614
bburton@paulwerth.com

Paul Werth Associates
10 N. High Street, Suite 300
Columbus, Ohio 43215