A new 30,000 square foot hamburger plant is constructed in Covington, Kentucky and begins producing 200,000 hamburger sandwiches a day to be frozen and sold. Frozen White Castles also make their convenience store debut.
White Castle hamburgers and cheeseburgers are introduced to vending machines. Cheeseburgers quickly become the #1 item in their vending category nationwide. Vend-i, vidi, vici!!!
Se habla Slyder®! White Castle products are exported to Mexico.
White Castle celebrates its 75th anniversary. Honor thy Crave.
The White Castle cheeseburger is honored with the food product of the year award by the vending industry.
A 51,000-square-foot replacement plant is built in Louisville, Kentucky to produce the majority of sandwiches for retail and grocery. Fancy new features include a batter and breading line for onion rings, cheese sticks and other appetizers. This eventful year also marks the debut of the Jalapeño Cheeseburgers in select retail and grocery stores.
First impressions are everything, so cool new packaging for our frozen hamburgers and cheeseburgers is introduced.
The debut of whatyoucrave.com — the only place to crave on the Internet.